How to Start a Skincare Brand in India with Private Label Cosmetic Manufacturing

How to Start a Skincare Brand with Private Label Manufacturing in India

The Indian beauty and personal care industry is booming. Valued at over ₹1.5 lakh crore and growing at 10–12% annually, the market presents one of the biggest opportunities for new entrepreneurs. From D2C skincare startups to salon owners launching private lines, more people than ever are choosing to build your own skincare brand in India using private label manufacturing in India.

If you want to enter this fast-growing industry without owning a factory or spending crores on product development, this guide will walk you step-by-step through creating your own skincare brand — the smart, practical way.

What Is Private Label Manufacturing in India?

Private label manufacturing means partnering with an established cosmetic manufacturer who produces products under your brand name. You focus on branding, marketing, and sales, while the manufacturer handles:

  • Product formulation
  • Ingredient sourcing
  • Testing & stability studies
  • Manufacturing & filling
  • Packaging & labelling compliance

This model significantly lowers startup costs and allows you to launch quickly with professional-grade products.

At Gladios Products Pvt. Ltd., our Private Label Manufacturing is designed for founders who want end-to-end support—from concept to delivery.

Why Private Label Is the Best Way to Start a Skincare Brand?

Starting from scratch requires costly R&D labs, regulatory approvals, and compliance expertise. Private labelling removes these barriers, offering several advantages:

Low Investment with Faster Launch

You avoid machinery purchases, staffing labs, and licensing delays. Your brand can go live in weeks, not years.

Low MOQ Advantage

Finding a low MOQ skincare manufacturer in India is critical for startups. With small minimum batch quantities, you can:

  • Test new products
  • Launch limited collections
  • Reduce inventory risk
  • Scale organically based on demand

Regulatory Compliance Covered

Experienced manufacturers already comply with:

  • ISO certifications
  • GMP standards
  • Dermatological testing protocols
  • CDSCO cosmetic regulations

This means fewer legal headaches and safer product launches.

Custom Formulas for Brand Differentiation

Unlike white-label products, private manufacturing lets you develop exclusive blends that stand out in the crowded market.

At Gladios, our Custom Formulation allows brands to create:

  • Ayurveda-based skincare
  • Active ingredient solutions (Niacinamide, Vitamin C, Peptides, etc.)
  • Herbal, organic, and sulfate-free ranges
  • Clinical & dermatologist-grade products

Step-By-Step Guide: Build Your Own Skincare Brand in India

1. Validate Your Niche

Start with market research:

  • Identify your target audience (acne care, bridal skincare, sensitive skin, men’s grooming, luxury serums, etc.)
  • Study competitors’ pricing
  • Check trending products on Amazon, Nykaa, and Instagram

Popular categories in India include:

  • Face serums
  • Herbal face washes
  • Vitamin C creams
  • Sunscreens
  • Body lotions

2. Select the Right Private Label Manufacturer

This is the most important decision of your brand journey.

Look for manufacturers who offer:

  • Private label manufacturing in India
  • Low MOQ skincare manufacturer India
  • In-house formulation & sampling
  • Compliance documentation
  • Transparent production timelines

Gladios Products Pvt. Ltd. fulfils all these requirements with full-service capabilities for startups and scaling brands.


3. Develop Your Product Range

Choose 3–5 hero products to start. Simplicity works better for early-stage brands.

Use our Products to review ready-to-launch options or collaborate on fully customised formulations.

Focus on:

  • Problem-solving solutions (acne control sets, glow kits, pigmentation removal)
  • Clean-label formulations
  • Trending actives
  • Lifestyle packaging

4. Branding & Packaging Setup

Once formulas are ready, create your:

  • Brand name
  • Logo
  • Packaging design
  • Label content (ingredient lists, compliance statements)

Your manufacturer coordinates printing and packaging filling directly so you receive a ready-to-sell product.


5. Testing & Compliance

All products go through:

  • Stability testing
  • Microbial safety testing
  • Label compliance checks

This ensures your brand standards match marketplace listing rules for Amazon, Flipkart, Nykaa, and direct D2C websites.


6. Production Launch

Start with small MOQs of:

  • 500–1000 units per SKU (or even lower based on product type)

This lets you:

  • Validate demand
  • Avoid inventory deadstock
  • Collect customer feedback

As sales grow, you scale production without reinvesting in equipment.

Cost of Starting a Private Label Skincare Brand in India

A basic startup estimate:

Expense CategoryApprox Cost
Product Sampling₹10,000 – ₹30,000
Branding & Packaging₹25,000 – ₹75,000
Initial Manufacturing (500–1000 units)₹1 – 2 lakhs
Compliance & TestingUsually included via manufacturer
Marketing Launch₹25,000 – ₹1 lakh+

Total Estimated Startup Cost: ₹1.5 – ₹3 lakhs

Thanks to low MOQ skincare manufacturers in India, this business model is now accessible even to solopreneurs and first-time founders.

How Gladios Products Pvt. Ltd. Supports New Brands

At Gladios, we don’t just manufacture—we build skincare brands. Our integrated services include:

  • Private label manufacturing
  • Custom formulation development
  • Low MOQ batch production
  • Regulatory documentation guidance
  • Packaging & bottling
  • Brand launch consultation

From your first formulation idea to your finished product delivery, our team becomes your backend manufacturing partner.

Explore our:

Common Mistakes to Avoid

  • Choosing heavy MOQs before testing
  • Copy-paste formulas that lack differentiation
  • Ignoring packaging branding impact
  • Working with non-compliant manufacturers
  • Launching too many SKUs initially

A successful skincare brand grows from focus, consistency, and validated demand—not bulk inventory.

Is Private Label Manufacturing Right for You?

If you are:

  • A salon owner wanting your own brand
  • A D2C entrepreneur selling online
  • A wellness professional expanding product offerings
  • A first-time founder without manufacturing experience

Then private label manufacturing in India is the simplest, safest and most scalable way to enter the beauty market.

Start Your Skincare Brand with Gladios

If you’re ready to build your own skincare brand in India with professional manufacturing support and low MOQ skincare manufacturing in India, our team at Gladios Products Pvt. Ltd. is here to guide you at every step.

Contact Us to discuss your brand idea, request samples, or receive a personalised manufacturing quote.

Your skincare brand doesn’t need huge investment — it needs the right manufacturing partner.

Gladios is that partner.

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